Fabiana Flosi: The Story of a Brazilian Businesswoman in the Fast Lane

Introduction

In an arena where speed, glamour and high-stakes business collide, one name has quietly carved out its own space: Fabiana Flosi. Known to many as the Brazilian lawyer-businesswoman who married F1 magnate Bernie Ecclestone, her story is richer than a high-profile relationship alone. From humble beginnings in Brazil to the upper echelons of motorsport business and social circles, she brings a blend of professionalism, personal strength and strategic acumen.

This article uncovers the full picture of Fabiana Flosi: her background, her work, the public spotlight and the lesser-known chapters of her life. By exploring her journey, we gain insight not only into her world but also into themes of ambition, resilience and transformation.

Who is Fabiana Flosi?

Born in Brazil (circa 1976), Fabiana Flosi has built a reputation as a lawyer and businesswoman long before her association with Bernie Ecclestone. She first rose to prominence through her work around the motorsport industry, where her legal background and marketing experience gave her a platform in a niche but dynamic arena.

She became publicly visible through her long-standing relationship and eventual marriage to Bernie Ecclestone in 2012. That union brought her into the international spotlight, among elite sporting, business and social circles. But even within that spotlight, Fabiana’s personal brand and professional identity have remained distinct.

Early Life and Educational Foundations

Fabiana Flosi’s Brazilian heritage is foundational to her identity. Her upbringing in Brazil is less documented in the public domain, but her entry into the world of law and business suggests a strong educational foundation. According to available profiles, she became known for her legal and marketing work, particularly in the context of motorsport.

Her work as a lawyer gave her the skills to navigate contracts, business negotiations and regulatory frameworks—skills that later translated well into the fast-paced world of Formula 1-level business. Combining her legal training with a marketing role, she developed a dual strength that set her apart from many peers.

Career Spotlight: From Law to Motorsport Marketing

One of the standout features of Fabiana Flosi’s career is her shift from traditional legal work to the more specialized field of motorsport marketing and administration. According to reports, she served as vice-president of marketing for the Brazilian Grand Prix at one point.

This role placed her at the intersection of sport, business, media and international attention—an environment that requires agility, strategic thinking and a global mindset. Her ability to navigate this space helped build her reputation as more than just a partner of a high-profile figure, but as a capable professional in her own right.

Life With Bernie Ecclestone: Partnership in Public View

In August 2012, Fabiana Flosi married Bernie Ecclestone in a private ceremony held in Gstaad, Switzerland. Given the 46-year age gap between the couple, their relationship naturally attracted media attention and public intrigue.

Their partnership combined worlds—Brazilian business circles, Formula 1 global networks, luxury social life, and philanthropy. Fabiana played a visible role alongside Bernie at major motorsport and charity events, offering both support and her own voice. Her presence in court hearings, public events and philanthropic occasions has underscored her willingness to stand by her partner while maintaining her own professional identity.

Achievements & Highlights

Marketing and Business Impact

Fabiana Flosi’s involvement with major motorsport events, especially the Brazilian Grand Prix, is a testament to her business credentials. Her legal-marketing dual skill set allowed her to operate effectively in a global, high-pressure environment.

Family Milestones

In July 2020, Fabiana and Bernie welcomed their son, Ace. At the time, Bernie was 89 years old—a rare occurrence in fatherhood, making the birth widely reported. The arrival of Ace added another dimension to Fabiana’s life, navigating motherhood alongside her career and public responsibilities.

Navigating Media and Public Life

Publicly, Fabiana has shown resilience. When Bernie Ecclestone faced legal scrutiny, Fabiana stood by him publicly—her presence in courtroom coverage and her support role were noted by media outlets. Her ability to maintain composure in such circumstances reflects strength of character.

Challenges and Public Perception

While Fabiana Flosi’s story is full of wins, it is not without its challenges. Being married to a global figure like Bernie Ecclestone means living under media microscopes, and navigating public assumptions about age, role and identity. Her mother, Aparecida Schunck, was reported as having been kidnapped in Brazil, drawing attention to personal vulnerability amid wealth and fame.

Additionally, the intersection of business, law and elite sport brings scrutiny. Fabiana has had to uphold her credibility and professionalism in a world where personal life and professional identity often blur. Her ability to maintain both is noteworthy.

Style, Influence and Public Persona

Fabiana Flosi carries a distinct style: polished, confident and globally aware. Whether in business settings, at major racing events or in high-profile social circles, she reflects an air of sophistication grounded in her legal and marketing background.

Her influence extends beyond just being the partner of a famous figure. Through her event-appearances, philanthropy and business activity, she embodies a persona of capability. She brings to mind key themes of modern businesswomen operating in global arenas—cross-discipline credentials, presence, and influence.

Lessons from Fabiana Flosi’s Journey

1. Diversify Your Skill Set

Fabiana’s legal background combined with marketing gave her flexibility. For anyone seeking to build a meaningful career, blending technical skill (law) with broader commercial awareness (marketing) is a powerful combo.

2. Embrace Transitions

Her move from legal work in Brazil to global motorsport business shows the value of being open to transitions. Change can open doors when paired with adaptability.

3. Stay Centered Amid Public Life

Public life often magnifies personal and professional challenges. Fabiana’s demeanor suggests staying rooted—keeping strong professional identity and personal integrity helps navigate public timelines.

4. Make Partnerships Matter

Whether personal or business partnerships, it’s clear that Fabiana views them as mutual collaborations. Her marriage to Bernie Ecclestone is backed by professional overlap (motorsport business) and shared public engagement—not merely social.

The Broader Impact: Motorsport, Women & Global Business

Fabiana Flosi’s trajectory underscores important shifts in global business and sports culture. More women are stepping into influential roles in motorsport, media, and international events—fields once heavily male-dominated. Her presence in that space brings recognition to diversity in leadership.

Furthermore, her Brazilian roots remind us of the global nature of business today. The world is interconnected; talent and opportunity cross borders. Her ability to move from Brazil to international arenas reflects this reality.

Looking Ahead: What’s Next for Fabiana Flosi?

While information about her future plans is less public, her established foundation hints at many possibilities: deeper involvement in motorsport governance or marketing, philanthropic initiatives drawing on her legal/marketing experience, and business ventures leveraging her international profile.

As the world of sport, media and business continues to evolve—especially in the era of digital engagement and global partnerships—someone with Fabiana’s background is well positioned to adapt and lead.

Conclusion

In sum, Fabiana Flosi is far more than the spouse of a famed sports executive. She is a Brazilian-born lawyer, businesswoman and marketing professional who has navigated the complex worlds of motorsport, elite social circles and global business. Her story—from education and career to personal milestones and public life—offers valuable lessons on skill-diversity, resilience and purposeful transition.

As we look toward the future, Fabiana’s journey suggests that with the right mix of expertise, mindset and integrity, influence can be built—not inherited. Whether you’re interested in motorsport, business, personal growth or global careers, her example holds relevance and inspiration. She stands as a testament to what happens when ambition meets adaptability, and when professional identity remains strong amid life’s spotlight.